Gustav is a digital re-inventor, media agnostic, creative and skinny
Swede in tight jeans, who co-founded Daddy with five friends at the
turn of the millennium.
In the decade to follow, Daddy expanded whilst maintaining its
presence in Sweden’s top echelon of digital agencies - bringing home
numerous international awards for clients like ABSOLUT VODKA,
Carlsberg, Scandinavian Airlines and TeliaSonera among others.
In 2009, the US based creative powerhouse CP+B acquired Daddy, turning
them into the foundation for their European operations.
This exciting venture demands quite a lot of Gustav’s attention these days, but he still finds time to play with his punk band Bom Bom, practice the
musical saw and hang out with his wife and kids. They also wear tight
jeans.